Privacy policy

Last Updated: 12 October 2026

This Privacy Policy (“Policy”) is issued by PURPLE LIFE SCIENCES PVT LTD (“Company”, “we”, “our”, or “us”), a company registered under the Companies Act, 2013.

This Policy explains how we collect, use, store, and protect personal information when you visit our website, www.purplelifesciences.com, purchase our products, or interact with our services.

1. Information Collection

·        Personal identification information, including name, email address, and phone number.

·        Shipping and billing address.

·        Payment and transaction information, including payment status and transaction references.

·        Order history, purchase details, and refund or replacement requests.

·        Website usage data, browsing activity, and interactions with our website.

·        Device information, browser type, IP address, and technical identifiers.

·        Information you provide when contacting our customer support team or submitting feedback.

Payment information is generally processed by authorised payment gateways. We do not intend to store complete payment card credentials on our own systems.

2. Legal Basis for Processing

·        Fulfilling orders and providing requested services.

·        Complying with legal and regulatory obligations.

·        Legitimate business purposes, where permitted by law.

·        Processing activities based on your consent, where required.

·        Preventing fraud, resolving disputes, and protecting our business and customers.

3. Use of Information

·        Processing payments, confirming orders, and fulfilling deliveries.

·        Communicating order updates, shipping notifications, and product information.

·        Responding to customer enquiries, complaints, and support requests.

·        Improving our website, products, services, and customer experience.

·        Sending promotional communications and offers where permitted by law and subject to your preferences.

·        Analysing website usage and advertising performance.

·        Preventing fraud and unauthorised transactions.

·        Complying with applicable laws and regulatory requirements.

4. Data Protection

·        We implement reasonable technical and organisational measures to protect personal information against unauthorised access, loss, misuse, or disclosure.

·        We do not sell personal information as a standalone commercial product.

·        We may share information with authorised service providers, including payment gateways, logistics partners, website providers, customer support services, and analytics or advertising providers, where necessary for legitimate and lawful purposes.

·        We may disclose information when required by law or to respond to lawful requests from competent authorities.

·        Payment transactions are processed through authorised payment service providers.

·        We retain personal information only for as long as necessary for the purposes described in this Policy or as required by applicable law.

5. Your Rights

Subject to applicable law, you may have the right to:

·        Request access to your personal information.

·        Request correction or updating of inaccurate information.

·        Request deletion of personal information where legally permissible.

·        Withdraw consent for processing activities that rely on your consent.

·        Opt out of promotional communications.

·        Raise a grievance regarding the handling of your personal information.

To exercise these rights, please contact us using the details provided below. We may request reasonable verification before processing your request.

6. Cookies

·        Our website may use cookies and similar technologies to improve user experience, support essential website functions, and analyse website traffic.

·        Certain cookies may be used to measure advertising performance and personalise marketing where permitted.

·        You can manage or disable certain cookies through your browser settings and any cookie preference tools available on our website.

·        Disabling essential cookies may affect website functionality. Non-essential cookies will be used in accordance with applicable consent requirements.

7. Third-Party Services

Our website may contain links to third-party websites or use third-party services, including payment gateways and delivery providers. These services may have their own privacy policies and terms. We encourage you to review the relevant policies before sharing information with third parties.

8. Marketing Communications

We may send promotional emails, messages, and offers where permitted by law. You can opt out of promotional communications using the unsubscribe option or instructions provided in the message. We may continue sending essential transactional communications relating to orders, payments, deliveries, refunds, or customer support.

9. Children's Privacy

Our website and products are primarily intended for adults unless otherwise specified. We do not knowingly collect children's personal information in circumstances where such collection is prohibited by applicable law.

10. Changes to This Policy

We may update this Privacy Policy from time to time. Any revised version will be published on our website with an updated date.

Contact Us

PURPLE LIFE SCIENCES PVT LTD

Email: support@purplelifesciences.com

Grievance Officer: Puneeth Reddy Kamalapuram

Grievance Email: puneeth@purplelifesciences.com

Address: Brundavan Colony, Plot No. 2 & 3, Gandipet Main Road, Narsingi, Hyderabad, Telangana – 500075, India.